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User Experience Design User Experience Design
Beginner-Friendly

User Experience Design

Translate user wants and needs into intuitive digital experiences that power revenue, loyalty, and product success. Build confidence and credibility to tackle complex design problems on the job.

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Learn more about this course

INSTRUCTOR-LED | 40 HOURS | IN-PERSON OR REMOTE

OVERVIEW

Learn the tools and techniques to design products that are equal parts useful, functional, and delightful.

Focusing on both theoretical frameworks and practical applications, students in General Assembly’s User Experience Design course will develop a portfolio project of their choosing — receiving expert feedback along the way.

PREREQUISITES

This is a beginner-friendly programme with no prerequisites, although many students are familiar with digital design concepts.

Whether you’re new to the field or you’re looking to formalise your practice, our curriculum helps you gain fluency in end-to-end UX processes, tools, and documentation and put them to work for you, your company, and your career.

IDEAL FOR

Product Managers looking to improve their design skills.

Engineers who want to learn how to make their applications and websites more usable.

OUTCOMES

Build a full suite of UX documentation for a digital product that could be handed off to a developer to be built.

Build confidence in using industry standard tools such as Sketch and Invision to prototype and wireframe design solutions in response to customer insight.

Hundreds of Premier Companies Trust GA's Product Management Training Programmes — Here Are Just a Few

Course Outline

Unit 1: Design Process

Get acquainted with the user experience design process.

  • Intro to UX and Design Thinking
  • Prototypes, Feedback, and Critique

 

Unit 2: Rapid Prototype

Build a low-fidelity prototype with UX tools and best practices.

  • User Research
  • Competitive Research
  • Synthesising Research and Creating Personas
  • Defining User Goals and User Flows
  • Paper Prototyping and Usability Testing Basics

 

Unit 3: Hi-Fidelity Prototype

Create a high-fidelity prototype.

  • User Stories and Feature Prioritisation
  • Information Architecture and Navigation
  • Responsive/Native Design and Design Patterns
  • Wireframing
  • Visual Design Basics
  • High-Fidelity Prototyping
  • Advanced Usability Testing

 

Unit 4: Refine

Polish and improve your product’s design.

  • Onboarding and Behavior Change
  • Final Project Workshop

 

Unit 5: Present

Explain and defend your final portfolio piece.

  • Final Presentations
  • Portfolios and Next Steps

Inside Our Best-in-Class Curriculum

Real-World Portfolio Projects

Graduate with a polished capstone project. You’ll execute the UX design process from end to end, compiling professional-standard documentation at each step. Design a new product or redesign an existing one, creating personas, information architecture, user flows, and annotated wireframes. 

Individualised Instructor Support

Get guidance, feedback, and more from experts who are dedicated to supporting your learning and career goals. Get individual feedback and guidance from instructors and TAs during office hours. Stay motivated and make the most of your experience with the help of GA's dedicated team.  

Global Network of 100K+ Alumni

Create connections with peers that last well beyond your time in the classroom. As part of the GA alumni community, you’ll gain access to networking events and workshops to keep evolving your career for years to come.

 

Elite Instructors

These UX design professionals and consultants bring in-depth experience from the field to the classroom each day, providing invaluable insights into succeeding on the job. 

GA instructors* are committed to providing personalised feedback and support to help you gain confidence with key concepts and tools.

*GA instructors are subject to their availability

Frequently Asked Questions

Why is this course relevant today?

Great user experiences offer a competitive advantage for any company. They help keep customers loyal and turn them into a brand’s biggest advocates. Plus, they drive product adoption and bottom-line growth. According to a 2019 report by InVision, 92% of mature design organisations can draw a straight line from the efforts of their design team to their company’s revenue.

For professionals interested in UX and design thinking, this means that gaining new skills can make you an indispensable team member and expand your career opportunities.

What are the professional backgrounds of user experience design students?

UX skills are a powerful extension to a professional background in marketing, product, engineering, interaction design, or business strategy. You’ll find a diverse range of students in the classroom, including:

  • Graphic designers, user interface designers, and visual designers who want to upgrade skills and take on more strategic work.

  • Professionals in adjacent fields like marketing, advertising, product, engineering, research, or business strategy who can accelerate their job performance by broadening their skills.

  • Mid-career professionals looking to formalise their UX skill set and spark upward or lateral career movement.

Ultimately, this programme attracts a community of eager learners who are passionate about crafting delightful, user-centric products and campaigns.

Who teaches this UX design course?

Our instructors represent the best and brightest user experience professionals who have designed for Apple, Citigroup, and Twitter. They combine in-depth knowledge as practitioners with a passion for nurturing the next generation of talent.

We work with a large pool of experienced instructors around the world.

What does my tuition cover?

Here are just some of the benefits you can expect as a GA student:

  • 40 hours of expert instruction designed to build a strong foundation in the practice of user experience design.

  • A short onboarding task to prepare for this UX design course.

  • Robust coursework, including expert-vetted lesson decks, project toolkits, and more. Refresh and refine your knowledge throughout your professional journey as needed.

  • A real-world project where you’ll apply the end-to-end UX process to a product of your choice, creating documentation and a case study for your portfolio.

  • Individual feedback and guidance from instructors and TAs during office hours. Stay motivated and make the most of your experience with the help of GA’s dedicated team.

  • A GA course certificate to showcase your new skill set on LinkedIn.

  • Connections with a professional network of instructors and peers that lasts well beyond the course. The global GA community can help you navigate and succeed in the field.

Will I earn a certificate?

Yes! Upon passing this course, you will receive a signed certificate of completion. Thousands of GA alumni use their course certificate to demonstrate skills to employers and their LinkedIn networks. GA’s UX design course is well-regarded by many top employers, who contribute to our curriculum and use our design programmes to train their own teams.

Are there any prerequisites?

This is a beginner-friendly programme with no prerequisites, although many students are familiar with graphic and digital design concepts. Whether you’re new to the field or you’re looking to formalise your practice, our curriculum helps you gain fluency in end-to-end UX processes, tools, and documentation and put them to work for you, your company, and your career

Our Admissions team can discuss your background and learning goals to advise if this UX design course is a good fit for you.

Can I work full-time while enrolled in this UX design course?

Yes! All of our part-time courses are designed for busy professionals with full-time work commitments. 

You will be expected to spend time working on homework and projects outside of class hours each week, but the workload is designed to be manageable with a full-time job.

If you need to miss a session or two, we offer resources to help you catch up. We recommend you discuss any planned absences with your instructor.

Which format should I take this UX design course in — on campus or online?

It’s up to you! Our Remote courses offer a learning experience that mirrors GA’s on-campus offerings but allow you to learn from the comfort of home. You’ll still get access to the expert instruction, learning resources, and support network that GA is known for.

If you prefer to learn alongside your peers and can make it to campus, our in-person courses allow you to take advantage of our beautiful classrooms and workspaces.

Our Admissions team can advise you on the best format for your personal circumstances and learning style.

What projects will I work on during this UX design course?

For your final project, you’ll work on a real-world design problem, applying all the concepts and tools learned in the course to a product of your choice. You’ll get hands-on practice with each step in the UX process and create professional standard documentation spanning personas, information architecture, user flows, wireframes, and more. You’ll also deliver a final presentation, which can serve as a case study for stakeholders, future employers, and your portfolio.

We encourage you to tackle a design challenge that’s related to your work or a passion project you’ve been meaning to carve out time for.

Throughout the course, you’ll also complete a number of smaller projects designed to reinforce what you’ve learned in each unit.